You’ll need to be proactive in asking for reviews, and you’ll also need to respond to them. It will also prevent customers from making the trip out to your store only to find that it’s closed or closing-which can sometimes spark a negative review (which hurts your ranking on Google Maps).īut that doesn’t mean you’ll get them. (And during the pandemic, whether it’s temporarily closed-making it an important SEO tactic during COVID-19.) Keeping these hours updated signals to Google that you are active and, therefore, trustworthy, and this will help with your rank. Google Maps business listings tell users if that business is open, closed, or opening or closing soon. This will get most of your calls coming in through the tracked line so you can see the efficacy of your listing but with the main number still in your listing, Google can then match your number with the one on your website and other listings. If you use call tracking, use a tracked number for your primary business phone number and your main number as your secondary number. This will help you to rank higher in Google Maps, and it will also verify for searchers that your business is located in that area.
Google maps from to code#
Use a local telephone number with the area code of your location. Google isn’t keen on toll-free (800 and 877) numbers because these types of numbers are frequently used for spam. The same goes for address information (for example, using “St” vs Street”). Also, make sure this name is identical across all of your other online properties-your website, Yelp listing, Facebook profile, and more. Shore Wellness Center or North Shore Wellness Ctr. For example, say you have a business called “North Shore Wellness Center.” Make sure your business name (creative business name ideas here!) in your Google My Business dashboard is exactly that and not a slight variation, such as N. Google Maps ranks businesses it can trust, and one measure of your trustworthiness is the consistency of information about your business across the web. Here are some tips for optimizing these Google My Business account sections for higher ranking on Google Maps: Select the “Info” tab, which includes your name, category, address, service area (if applicable), hours, special hours, phone number, website, products, services, attributes, and description. If it appears in the drop-down menu with a location next to it, then you have a listing! Skip to the next section. Go to /maps or to the Google Maps app on your smartphone and search for your business name.Ģ. If you don’t have a listing or are not sure, follow the steps below to add your business to Google Maps:ġ. If you already have one, skip this section. Of course, you can’t rank higher or perform successful Google Maps marketing if you don’t have a Google Maps listing in the first place. But first, you need to get listed on Google Maps and claim your listing, which we’ll be covering next. So how do you get your business listing to show up higher in Google Maps? Just like how there are on-page and off-page optimizations for local website SEO, there are on-listing and off-listing optimizations for business listing SEO.
Google maps from to how to#
How to get your business listing to rank higher on Google maps With 86% of consumers using Google maps to look up a business, this opens up a lot of opportunities to boost engagement. The third reason to rank higher on Google Maps is because the things you do to rank higher will improve the quality of your listing and add multiple ways for consumers to engage with your business. Ranking higher on Google Maps typically means ranking on the first page of Google Search as well. That being said, it’s important that your listing ranks high on Google Maps for these terms your potential customers are searching. Research also shows that these consumers end up on Google Maps business listings from a keyword (aka “discovery”) search far more often ( 84% of the time) than from business name (aka “direct”) search. And with consumers rarely looking past the first few results when looking for a place to go, it’s crucial to make sure your Google Maps listing is optimized to show up first for relevant searches. Research shows that Google Maps is the preferred navigation app for 67% of consumers.
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